October 27, 2017 @ 1:30 pm – 2:30 pm
On October 27 from 1:30pm – 2:30pm, you are invited to join a free webinar jointly hosted by The School of Business and Technology at Excelsior College and the American Marketing Association New York Capital Region Chapter. The presenter is Allen Gannett, the CEO of TrackMaven, who will discuss achieving creative success in business, generating a new startup, and entrepreneurial ideas.
To register, visit https://www.eventbrite.com/e/free-webinar-the-creative-curve-how-to-create-breakout-success-tickets-38510405660
The standard view of creativity is one of constant brainstorming punctuated by sudden flashes of genius—it is not something you can be intentional or methodical about. This talk will disprove this, explain how mainstream hits actually happen and provide four ways any creator can increase their odds of making one.
Based on two years’ of research, Gannett interviewed dozens of the world’s leading creatives such as celebrity chefs, multi-platinum musicians, billionaire entrepreneurs, and fine artists. In addition, he talked to the leading scientists and academics who study the field. Based on this, he found four patterns—The Four Laws of The Creative Curve —that all creatives engage in. These laws are not only scientifically valid but can be followed by any aspiring creative.
In this webinar, Allen will give us a sneak peek at his findings.
You can also dial in using your phone.
United States: +1 (872) 240-3212
Access Code: 945-182-229
Joining from a video-conferencing room or system?
Cisco devices: firstname.lastname@example.org
Allen Gannett is the founder and CEO of TrackMaven, the all-in-one marketing analytics platform which is used by brands including Microsoft, Marriott, and Saks Fifth Avenue. Gannett is also a writer with a regular online column for Fast Company and an upcoming book from Crown Business/Random House. He is also an active angel investor and has been both an Inc. and Forbes’ “30 Under 30” list. Most importantly, he is a lover of corgis and a twice losing game show contestant.